The name of the game is getting your name in front of the eyes as many people as possible.  If you have been in business for a while, you already know this and probably can attribute much of your success to word of mouth.  Whether through personal relationships, or referrals from your existing clients, word of mouth is a powerful tool.  The only complaint you may have about word of mouth is that not enough people are telling others about your company!

Let me give you some tips on supercharging your word of mouth power.  First and foremost, as a website developer who knows the compelling power of a fantastic website, let me say this:  It starts with having a phenomenal website that accurately, professionally and creatively displays what services or products you provide. 

When people are referred to your website, the “sell” is a slam dunk if you can surpass what your prospect was expecting when looking you up on the web.  Conversely, having a poorly done website can easily be a sales killer. 

Do not pass go, do not collect $200.

The $64,000 though, is this:  How can I get more people talking about my business?  As I write this article, the year is 2008, and the biggest trend right now on the web in terms of traffic is MySpace, and other websites like it.  The odds are, that you know a tremendous amount of people who are on MySpace, LinkdIn and FaceBook.  This can be the quickest and easiest way to get more people talking about you.  Simply create accounts with each of these websites, talk about your business and link as many people that you know as possible to it.  These websites make it easy to do so - just follow the instructions.  In a matter of hours, you could have a swarm of people looking up your website.  Eventually, someone who needs your service, will stumble upon your profile and call. 

How is that for powerful, free advertising?

Tags: advertising, marketing, tanner creative, tanner jones, tannercreative, tannercreative.com, web 2.0, website design, www.tannercreative.com